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Santa Fe

Santa Fe County, NM

STR Investment Grade

Transparent Scoring
F
32/100
AVOID
Score Breakdown
💰Cash-on-Cash
5/35
🏠Affordability
2/25
📅Year-Round Income
12/15
🤝Landlord Friendly
10/10
📈Room to Grow
3/15
Cash-on-Cash
-2.8%
Negative Cash Flow
Median Home
$569K
Very Expensive
Room to Grow
3/15
Crowded Market

STRs Generally Permitted

STRs generally allowed with standard permits

No major restrictions known. Standard registration and tax collection may be required. Check local ordinances for specific requirements.

Permit: Moderate
AI-generated regulation data · Regulations change frequently
📋 Before You Invest
Even in STR-friendly markets, confirm the details for your specific property. Call the Santa Fe City Clerk or Planning & Zoning Department and ask:
1. Are short-term rentals (under 30 days) allowed at [your address]?
2. What permits or licenses are required?
3. Are there owner-occupancy requirements?
4. Any caps on rental nights per year or number of permits?
Regulation details vary by neighborhood and zoning district — always verify for your specific address.

Why Santa Fe?

Mountain Market

What drives short-term rental demand here

🏔️
Mountain Getaway

Ski season and summer hiking create year-round demand for mountain retreats and cabin stays.

🔥
High Demand Zone

Strong traveler demand supports a competitive market with proven revenue potential.

Will This Deal Work?

Investment Grade
F
Negative Cash Flow
CoC: -2.8%
Can You Pay the Bills?
Risky
May struggle with payments
THE BOTTOM LINE

High risk. Risk factors outweigh potential returns based on available data.

💵
$225
Avg ADR
📅
62%
Occupancy
💰
$4,185
Monthly Revenue
🏠
$569K
Median Price

Market estimates · Updated Feb 2026

📊 Income by Property Size

Monthly revenue estimates by bedroom count

1BR
$1,883
2BR
$3,139
3BR
$4,185
4BR
$5,650
5BR
$6,905
6BR+
$8,161
⭐ Best

🏠 Top Amenities for This Market

Add these to boost your revenue

MUST HAVEHot Tub
+22%
MUST HAVEFireplace
+15%
HIGH IMPACTGame Room
+18%
HIGH IMPACTMountain Views
+12%
NICE TO HAVEFire Pit
+8%

🎯 Your Next Steps

1
Search for 6BR+ properties
Best income potential at $8,161/month
2
Add a Hot Tub
Boost revenue by +22%
3
Target $5,231/month
Top 25% performer income goal

📋 Regulation Status

LegalPermit: Moderate

Regulations vary by city and county. Always verify local STR ordinances, permit requirements, and zoning laws before purchasing.

Research Comparable Listings

See active short-term rentals in this market

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Take the Next Step

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Free STR calculator with comp data for any address

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Santa Fe, New Mexico is rated F for Airbnb investment with a score of 32/100 (AVOID). The market has an average daily rate (ADR) of $225, 62% occupancy, and estimated monthly STR revenue of $4,185. Median home value is $569,059 with a cash-on-cash return of -2.8%. STR regulation status: Legal. Data powered by Edge by Teeco using estimated market data.