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Santa Monica

Los Angeles County, CA

STR Investment Grade

Transparent Scoring
F
32/100
❌ AVOID
Score Breakdown
💰Cash-on-Cash
5/35
🏠Affordability
2/25
📅Year-Round Income
15/15
🤝Landlord Friendly
2/10
📈Room to Grow
8/15
Cash-on-Cash
-20.5%
Negative Cash Flow
Median Home
$1668K
Very Expensive
Room to Grow
8/15
Limited Headroom
⚠️

STR Regulations Apply

Whole-home STRs banned; host-present home-sharing only

Santa Monica banned entire-home vacation rentals. Only host-present home-sharing is allowed with a permit and business license. ~80% of Airbnb listings were removed.

Permit: HardOwner-Occupied Only
Grade Impact: Base score of 32/100 would be grade F, but capped at F (32/100) due to regulation risk.
Verified data as of February 2026 · Regulations change frequently
📞 How to Verify
Call the Santa Monica City Clerk or Planning & Zoning Department and ask:
1. Are short-term rentals (under 30 days) allowed at [your address]?
2. What permits or licenses are required?
3. Are there owner-occupancy requirements?
4. Any caps on rental nights per year or number of permits?
Many cities have active short-term rentals operating legally with permits — restrictions don't always mean it's impossible.

Why Santa Monica?

Urban Market

What drives short-term rental demand here

🏙️
Urban Hub

Business travel, events, and tourism create consistent year-round occupancy in city centers.

⚖️
Balanced Supply

Healthy supply-demand ratio means room for new listings without oversaturation concerns.

🎓
University Town

Parent visits, graduations, and sports events create predictable demand spikes.

Will This Deal Work?

Investment Grade
F
Negative Cash Flow
CoC: -20.5%
Can You Pay the Bills?
✗
Risky
May struggle with payments
THE BOTTOM LINE ❌

This market has STR regulations to be aware of. Many hosts operate successfully with proper permits. Research local ordinances before committing.

💵
$159
Avg ADR
📅
75%
Occupancy
💰
$3,578
Monthly Revenue
🏠
$1668K
Median Price

Market estimates · Updated June 2026

📊 Income by Property Size

Monthly revenue estimates by bedroom count

1BR
$1,968
2BR
$2,676
3BR
$3,582
4BR
$4,822
5BR
$5,904
6BR+
$6,986
⭐ Best

🏠 Top Amenities for This Market

Add these to boost your revenue

MUST HAVEParking
+18%
MUST HAVEWalkability
+15%
HIGH IMPACTWorkspace
+12%
HIGH IMPACTFast WiFi
+10%
NICE TO HAVERooftop/Patio
+8%

🎯 Your Next Steps

1
Search for 6BR+ properties
Best income potential at $6,986/month
2
Add a Parking
Boost revenue by +18%
3
Target $4,473/month
Top 25% performer income goal

📋 Regulation Status

RegulatedPermit: HardVerified Data

Regulations vary by city and county. Always verify local STR ordinances, permit requirements, and zoning laws before purchasing.

Research Comparable Listings

See active short-term rentals in this market

View Listings on Airbnb

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Take the Next Step

Find homes, agents, and lenders in this market

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Santa Monica, California is rated F for Airbnb investment with a score of 32/100 (AVOID). The market has an average daily rate (ADR) of $159, 75% occupancy, and estimated monthly STR revenue of $3,578. Median home value is $1,668,263 with a cash-on-cash return of -20.5%. STR regulation status: Regulated. Data powered by Edge by Teeco using estimated market data.