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Wisconsin
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State Investment Grade
Based on city averagesA
78/100
BUY
Market Grade Distribution
A+
1 (4%)
A
2 (8%)
B+
5 (20%)
B
4 (16%)
C
5 (20%)
D
8 (32%)
State grade is based on the top-performing cities in the state. Adding more markets won't lower the grade — it only improves when quality cities are added.
Market estimates · Updated Feb 2026
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25 markets found
Racine
Racine County
A+
85
Score
ADR
$242
Occupancy
48%
Monthly
$3,478
Price
$201K
View
Washburn
Bayfield County
A
82
Score
ADR
$219
Occupancy
60%
Monthly
$3,942
Price
$255K
View
Wisconsin Dells
Columbia County
A
75
Score
ADR
$233
Occupancy
62%
Monthly
$4,333
Price
$287K
View
Milwaukee
Milwaukee County
B+
73
Score
ADR
$224
Occupancy
52%
Monthly
$3,500
Price
$212K
View
Green Bay
Brown County
B+
73
Score
ADR
$248
Occupancy
66%
Monthly
$4,910
Price
$269K
View
Door County
Door County
B+
68
Score
ADR
$293
Occupancy
55%
Monthly
$4,833
Price
$345K
View
Bayfield
Bayfield County
B+
66
Score
ADR
$215
Occupancy
58%
Monthly
$3,740
Price
$325K
View
Ephraim
Door County
B+
66
Score
ADR
$234
Occupancy
63%
Monthly
$4,423
Price
$361K
View
Minocqua
Oneida County
B
63
Score
ADR
$310
Occupancy
52%
Monthly
$4,833
Price
$395K
View
Hayward
Sawyer County
B
60
Score
ADR
$278
Occupancy
48%
Monthly
$4,000
Price
$354K
View
Lake Geneva
Walworth County
B
59
Score
ADR
$297
Occupancy
58%
Monthly
$5,167
Price
$399K
View
Eagle River
Vilas County
B
56
Score
ADR
$289
Occupancy
50%
Monthly
$4,333
Price
$360K
View
Sturgeon Bay
Door County
C
52
Score
ADR
$220
Occupancy
58%
Monthly
$3,828
Price
$365K
View
Sister Bay
Door County
C
47
Score
ADR
$251
Occupancy
60%
Monthly
$4,518
Price
$486K
View
Fish Creek
Door County
C
47
Score
ADR
$255
Occupancy
58%
Monthly
$4,437
Price
$534K
View
Galesville
Trempealeau County
C
46
Score
ADR
$98
Occupancy
62%
Monthly
$1,822
Price
$303K
View
Kenosha
Kenosha County
C
45
Score
ADR
$136
Occupancy
59%
Monthly
$2,407
Price
$263K
View
Kohler
Sheboygan County
D
44
Score
ADR
$251
Occupancy
52%
Monthly
$3,915
Price
$422K
View
Spring Green
Sauk County
D
43
Score
ADR
$129
Occupancy
51%
Monthly
$1,973
Price
$357K
View
La Crosse
La Crosse County
D
43
Score
ADR
$106
Occupancy
65%
Monthly
$2,067
Price
$267K
View
Boulder Junction
Vilas County
D
43
Score
ADR
$178
Occupancy
54%
Monthly
$2,884
Price
$375K
View
Madison
Dane County
D
42
Score
ADR
$155
Occupancy
62%
Monthly
$2,883
Price
$409K
View
Madeline Island
Ashland County
D
41
Score
ADR
$227
Occupancy
51%
Monthly
$3,473
Price
$419K
View
Elkhart Lake
Sheboygan County
D
39
Score
ADR
$160
Occupancy
51%
Monthly
$2,448
Price
$451K
View
Stockholm
Pepin County
D
39
Score
ADR
$150
Occupancy
43%
Monthly
$1,935
Price
$365K
View
Wisconsin is rated A for Airbnb investment (BUY) with 25 tracked STR markets. The state averages $155/night ADR and $318,447 median home value, with 4.9% annual appreciation. Net domestic migration: +25,000 residents/year.Top-graded cities include Racine, Wisconsin Dells, Washburn.Data powered by Edge by Teeco using estimated market data.